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April 25, 2022

"This national organization wants to make Canada a cannabis tourism destination" 
The Canadian Cannabis Tourism Alliance hopes to change policy and develop an economic mandate for cannabis tourism and hospitality

Sam RIches, Regina Leader-Post, April 25 2022

"Cannabis researcher Susan Dupej is another one of CCTA’s founding members. Dupej, a Social Sciences and Humanities Research Council Postdoctoral Fellow at the University of Guelph, is heading to the U.S. soon to conduct research around cannabis agritourism in California and Colorado. Despite the federally illegal status of cannabis in the U.S., Dupej says there are many examples at the state level that Canadians can learn from, including with respect to cannabis lounges and hotels. It’s a relationship that’s reciprocal, she adds, as the U.S. considers enacting federal cannabis reform and legal states look at Canadian initiatives, such as farm gate sales. Dupej contends that federal legalization has led to a more transparent relationship between consumers and their cannabis sources and it only makes sense that many consumers want to be able to explore that relationship further, including visiting producers, purchasing on-site and learning about growing methods. “In the U.S., you can actually go into the fields and have a personal interaction with the plant and this is something that I’m going to study,” Dupej tells The GrowthOp. “People want to do that. That is cannabis as the ultimate attraction.”

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Gordon S. Lang School of Business and Economics Research Report 2021-2022

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February 18, 2022

"Cannabis Market Waiting to be Tapped, Says Tourism Researcher - Canada could make itself known as a pioneer for promoting tourism like this"

Terry Pender, Waterloo Region Record

Photo by David Bebee


"Dr Susan Dupej: An Upwardly Motivated Mom on a Mission to Study Cannabis Tourism"

High on Tour with Victor Pinho and April Black

Victor Pinho (Emerald Farm Tours) and April Black (Higher Way Travel) sit down with Dr. Susan Dupej to learn about what possessed her to pursue a Post-Doctoral Fellowship studying Cannabis Tourism at the University of Guelph in Ontario, Canada. If that didn't already make her the coolest Canadian mother-of-three studying weed travel, we learn why cannabis travel is so important to her and how Susan's work will one day inform the growing travel niche. Join us for this academic exploration of cannabis tourism in our candid conversation with Dr. Susan Dupej.

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"The Impact of Cannabis Legalization on Tourism with Susan Dupej"

Plant Problems with Tony Frischknecht

When Colorado allowed people from outside of the state to come and purchase cannabis legally, it felt like a tidal wave was happening. The cannabis industry and business owners were caught surprised at how many people took an interest in the state, planning not only their vacations but also businesses. Speaking about the changes brought forth by this move in 2014 by the State, Tony Frischknecht invites to the show Susan Dupej, a Social Sciences and Humanities Research Council (SSHRC) Post-Doctoral Fellow at the University of Guelph whose research interest focuses on the impact of cannabis legalization on the tourism industry. Here, Susan lets us in on how she is going about her study on how social responsibility can be used as a framework for forming best practices for suppliers. Join in on this eye-opening conversation that marries academia to the realities of everyday people and how the cannabis and tourism industries impact each other.

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